

elevatefestival.ca





CANADA’S TECH + INNOVATION FESTIVAL


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bio
Sarah attends tech conferences to stay ahead of industry trends, connect with peers, and grow her leadership skills. She's passionate about inclusive innovation and is eager to meet thought leaders and mentors.
values and interests
product innovation, design thinking, DEI, sustainability, future of work
frustrations
generic content, lack of actionable takeaways, not enough inclusive programming

bio
Michael is always looking for bold founders solving complex problems. He attends events to uncover new opportunities, meet promising startups, and stay informed on emerging markets. He values targeted, time-efficient interactions.
values and interests
early-stage tech, impact investing, clean tech, Web3, health innovation
frustrations
hard to identify high-quality startups, not enough time-efficient pitch formats, lack of curated networking


bio
Ethel is building a startup focused on accessible digital health. She’s at Elevate to pitch to investors, meet collaborators, and gain visibility in the startup ecosystem. She seeks feedback and funding to accelerate growth.
values and interests
founder stories, funding opportunities, startup accelerators, healthcare innovation, product-market fit
frustrations
difficult to find the right investor fit, oversaturated pitch events, limited access to mentors


bio
Daniel oversees digital transformation and emerging tech strategy at a global enterprise. He attends Elevate to understand disruptive trends, evaluate partnership opportunities, and inspire his team with fresh ideas.
values and interests
enterprise innovation, digital transformation, strategic partnerships, AI, cybersecurity
frustrations
too many early-stage solutions, not enough enterprise-relevant insights, generic vendor pitches

bio
Priya leads a diverse team in a major tech company. She’s passionate about building inclusive products and amplifying women and non-binary voices in tech. At Elevate, she wants to network with other women leaders and share knowledge.
values and interests
women in leadership, inclusive innovation, AI ethics, mentorship, scaling teams
frustrations
lack of representation on panels, limited women-focused networking, performative DEI content
personas
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![[Mockup] iPhone 18.png](https://static.wixstatic.com/media/664fd0_2d41045bcd854178a40c8ec346c13abb~mv2.png/v1/fill/w_438,h_765,al_c,q_85,enc_avif,quality_auto/%5BMockup%5D%20iPhone%2018.png)
![[Mockup] iPhone 24.png](https://static.wixstatic.com/media/664fd0_6c5dd4ef2bd64ee8a5922653d25beae1~mv2.png/v1/fill/w_609,h_931,al_c,q_90,enc_avif,quality_auto/%5BMockup%5D%20iPhone%2024.png)
![[Mockup] iPhone 25.png](https://static.wixstatic.com/media/664fd0_9056c13c2d3d47c28e94a6268aa8e5b7~mv2.png/v1/fill/w_609,h_931,al_c,q_90,enc_avif,quality_auto/%5BMockup%5D%20iPhone%2025.png)



